About The Expert

About AlterEgo Cosmeceuticals

"This company was birthed from love so I want to formulate products as organic as the foundation." says Alicia.  This being said, every product is uniquely crafted, organic and distributed from the home base in Atlanta, GA. As a Licensed Cosmetic Laser Technician and Esthetician, CEO Alicia, believes the body is a temple and should be treated as such. Combining skills acquired within her undergraduate career at Johnson C. Smith University and professional studies at Atlanta Institute of Aesthetics, Alicia is able to consult and heal the skin you're in. 
My products are formulated to accommodate and nourish all skin types without the use of harsh detergents and comedogenics. As a woman of color, I've dedicated my practice and product sets to aid all skin types but focus on skin of color and problematic conditions of those hosting melanin.  Along with topical benefits, the notes included in each product are formulated to awaken the mind and take you on a aromatic journey.
I hope that you enjoy our cosmetics as much as I enjoy crafting them specifically for you! 

Customized Skincare for Every Skin Type

As a licensed esthetician, I provide a range of skincare services designed to cater to your unique needs. Whether you’re looking for deep hydration, anti-aging treatments, or skin rejuvenation, I create personalized experiences that leave your skin feeling refreshed and glowing.

Services Offered:

  • Facials – Custom facials tailored to your skin type and needs.

  • Chemical Peels – For a refreshed, radiant complexion.

  • Waxing – Safe and gentle hair removal for a smooth, clean finish.

  • Skincare Consultations – Learn how to best care for your skin with personalized advice.

Book Your Appointment

Because everything that touches your body should be as mindfully crafted as you are.

 

About The Wellness Expert 

Alicia Hokett – a passionate, licensed esthetician and yoga instructor dedicated to empowering you on your journey to health, wellness, and self-love. With years of training and experience in both skincare and mindful movement, I offer personalized services designed to rejuvenate your body, mind, and skin.
My mission is to help you glow from the inside out. Whether you're seeking radiant skin or a deeper sense of balance and peace, I’m here to guide you every step of the way.